Are you stuck in your EDM music career wondering why you have to make the same content over and over?

Have you wondered why you are told to post every day, yet rap artists like Playboi Carti barely post to socials and still are everywhere?

What do the top artists know that we don’t??

The answer is actually pretty simple. The top artists in the world don’t have to make the content, because their fans make it for them. After all, which is better, one video from a guy with a camera, or 1000 videos from fans? You have a better chance at going viral with 1000 videos, rather than just one.

This tactic is not a secret, as record labels spend millions of dollars trying to create trends on tiktok, which many of them are successful (like Old Town Road and Toosie Slide).

But the question still remains, how can I get my fans to make content for me?

The answer to that question is also simple, you have to create moments with your music for them to film (right foot up, left foot slide). We live in an age where people want to show of their experiences on the gram. FOMO is a powerful drug, and harnessing it correctly can bring you huge success in this industry.

Looking forward to working together and celebrating much success to come.